From our blog

Marketing Insights

A Simple Guide to High Converting Landing Pages

A landing page is a web page with a one mission - to convince a visitor to take action. You must have seen many landing pages by now. There are landing pages for specific services, or specific products. Some landing pages ask you to fill out a form, some ask you to...

Google Verification Pin

If you have recently requested to verify your business location listing on Google maps, then you were told to expect a postcard from Google. How does the Google postcard look like? See the image below - your postcard should look similar to this: It typically takes 1-2...

How to add a User to Google Analytics

Follow the steps from 1 to 6 to add a new user to your Google Analytics reports. Keep in mind: There is a difference between a "Account", "Property" and "View". You may have multiple websites (a.k.a. Properties) setup under the same Account. Typically, you need to...

Mobile / Responsive Website Design – No Longer Optional

Website visits from mobile phones have been increasing steadily over the past several years. The websites we manage for our clients average 40%-70% in traffic coming from people using mobile devices (which include smart phones and tablets). Not surprisingly, once we...

Consumer Barometer

The Consumer Barometer is a tool to help you understand how people use the Internet across the world. You can view research findings in beautiful charts and build your own analysis to understand how people use the Internet....

How to Add a User to a WordPress Website

Follow steps 1 to 4 in this screenshot when you need to add a new user to your Wordpress website. Keep in mind: It might sound obvious, but make sure you set a strong password. Wordpress websites are a common target for hackers and spammers. You should also install a...

Deliver Great customer service with Robin

If you are running an online shop, then you must pay attention to customer service. In today's competitive e-commerce world, an online shop that delivers poor customer experience will simply not survive. I see this happen over and over again. The online business...

6 Ways to Boost Website Conversion

  As marketers and business owners, we typically put a lot of time, money and other resources into building a full-time marketing strategy. Yet we often neglect to have a closer look at conversion numbers. A recent article written by a usability expert, suggests a...

Do you use video to connect with your customers?

Do you use video to connect with your customers? This infographic explores how online video impacts consumer purchase decisions and drives brand engagement for small businesses. Find out how your potential customers are consuming and reacting to...